How do you build a community that is engaged and passionate about your brand? In this episode recorded live at HYPERGROWTH San Francisco, Sammi and Sara sit down with Carly Zakin and Danielle Weisberg, co-founders of TheSkimm (and all-around boss ladies), as they discuss how to enable your community to take action, how to measure the success of expanding channels, and how to take a “good idea” and grow it into an empire.
We've been making a huge mistake at Drift. We talk about Conversational Marketing, the new way businesses buy from businesses, all the time. But we don't even have a Conversational Marketing podcast! So we're making it right right now to bring you the official Conversational Marketing podcast. We'll feature tips and tricks from Drift, plus customer and partner interviews, and you'll learn from some of the best people doing Conversational Marketing today. Basically, this podcast will be your MBA in Conversational Marketing. All you have to do is subscribe and listen. It's coming right here to this feed very soon. So, stay tuned. We can't wait to show you what we're cooking up.